https://www.lipingzheng.net/about daily 0.75 2022-02-23 https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/27f15d08-04a0-4b7f-a20e-f36e58f073ee/Liping+.jpg Contact - Who am I? I am Liping, an imaginative person, a UI/UX designer. A UI/UX designer. I like to design web pages or applications, or products that make users happy with the experience. A designer is about presenting design and being a proactive and problem-solving designer through insight, creativity, and empathy. I am in the process of transforming myself in this direction. If you want to know more about my background, please get in touch with me! Leozheng188@gmail. com https://www.lipingzheng.net/photography daily 0.75 2022-12-02 https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/2db1c8be-ebcd-42fe-9a56-a56b0a23ca11/WechatIMG3.jpeg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/e4c6179d-3427-4199-89e1-7de98ac43219/IMG_7241.jpg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/a1f5106e-5a0f-4321-a49d-1599a2c179b7/WechatIMG4.jpeg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/c4d1dbc9-2a0a-40ff-98f4-0d0669dbd556/IMG_7714-1.jpg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/c74503d5-0265-45ba-a565-c0dca2b6dc75/WechatIMG5.jpeg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/4333d680-9cab-4beb-acc0-66b2bf1d1723/IMG_8011-1.jpg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/d598ebcb-d0c7-4147-a09a-a7927e1dcfde/WechatIMG6.jpeg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/727598b2-8dea-42d0-843a-4cee952cc5ea/IMG_8035-1.jpg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/4fd17c5b-985d-4e56-a208-80ee4dc9433a/IMG_6831-1.jpg Photography https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/2b9398d1-7f69-4011-846d-072d160d4595/IMG_7717-1.jpg Photography https://www.lipingzheng.net/user-experience daily 1.0 2022-12-02 https://www.lipingzheng.net/user-experience/user-research monthly 0.5 2022-02-12 https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/562f0b98-2b52-4b65-adee-941cbf06bc6e/Psd+1.png User Experience - Wenham Museum Content Strategy - User Experience Research Wenham Museum Content Strategy Sep. 2021 This project is a project completed through the Content Strategy course. I conducted a proposal, audit, and report presentation for the Wenham Museum, dedicated to children's history education. I was able to gain a deeper understanding of the definition and four elements of content strategy through this project. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/b53f6f16-e5d9-4067-bb9a-9d9de5928c49/Qualaduit1.png User Experience - Wenham Museum Content Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/c1062962-7c6e-4324-aa15-419fc1b1720c/Audit1.png User Experience - Wenham Museum Content Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/f0c48d99-662d-4127-932f-2db475309303/Audit+rating.png User Experience - Wenham Museum Content Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/b11f761a-0852-493f-8b93-c2f6338b146d/Inventoryaduit.png User Experience - Wenham Museum Content Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/e953256f-dd37-41b5-81ad-1586a9a2810e/Audit2.png User Experience - Wenham Museum Content Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lipingzheng.net/user-experience/numedia monthly 0.5 2022-08-27 https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/4899358b-826f-4c14-927d-b8847058fed7/Numedia.jpg User Experience - Numedia - Teamwork Project Numedia July.2021- Present This is a project being developed at Northeastern University to create a new multimedia platform for Northeastern students. In this project, a more systematic approach to learning and adapting web development and design is being taken. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/96128108-fbc6-4756-9b85-4cf56b9142b8/user+research.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/b4cfff67-220d-4577-8c08-20de68ebcd45/analysis1.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/e90664d2-42c2-4d23-94db-230aa2f82f88/Mvp3.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/7f4e9689-d1ec-43ac-8213-235e4d69b11c/%E6%88%AA%E5%B1%8F2022-02-13+%E4%B8%8A%E5%8D%8812.33.17.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/d0d2e072-fc26-471d-850e-6c0944cf9daf/final2222-01.png User Experience - Numedia - Final Logo Inspired by the Northeastern School logo, we decided to use the "N" and "M" of NUmedia as the main elements of the logo, which in turn represents Northeastern and Media. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/a654e5f2-f1df-4177-83fe-9c47a754a4df/numedia-03.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/79f4e121-ad6f-4480-94cb-4187f12c0993/interview.png User Experience - Numedia - Interview question We established the initial user research questions in the pre-study phase of the user study. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/d9d59c04-1f8d-4548-b2e7-cf3bab5ead0e/analysis.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/b3cca316-067d-4f94-9f02-c5edfd892a7c/numedia-04.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/a9f1ec05-cd6c-4f28-856f-959c3ebe6b0f/Mvp.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/11b01964-f782-49b6-9a69-7e14b6c698e3/numedia-02.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/bac99c20-c553-45c1-a25a-2a887dbddab7/Mvp2.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/618ea668-9556-4284-899b-c4f7837270c5/numedia-01.png User Experience - Numedia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lipingzheng.net/user-experience/ricepo monthly 0.5 2023-03-07 https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/c9e158c9-d13e-4ade-b3f0-0bc0a28208e3/Iphone.jpg User Experience - Ricepo Usability Test - Usability Test Ricepo Sep.2021 - Dec.2021 This project was done as a part of the Mobile Usable Design course. The purpose of this project was to improve the usability of Ricepo, a takeaway application that specializes in ordering Asian food. The project's focus will be to master usability testing and KJ analysis and apply it to Ricepo and get suggestions for optimization. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/9e816336-8ec5-429d-bda6-9b50d2648790/Journey+Map.png User Experience - Ricepo Usability Test - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/d695f033-57db-4a25-8b22-7b9bd7d00456/Untitled21-01.png User Experience - Ricepo Usability Test - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/4fc72c02-7afd-44aa-959a-2068e17bc4c9/Untitled21-02.png User Experience - Ricepo Usability Test - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/6154da10-85a7-4a98-a507-713ebf1edffb/Untitled-1-01.jpg User Experience - Ricepo Usability Test - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/7ee2161e-df68-412c-b84d-e0cef503ddca/WechatIMG38.jpeg User Experience - Ricepo Usability Test - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lipingzheng.net/user-experience/website-design monthly 0.5 2022-02-12 https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/27846847-3f97-4ae8-9395-65c81830ab22/Mockup1.png User Experience - Earth911 Website ReDesign - Website Redesign Earth 911 April.2021 This project is a completion of a project for my interaction design course. The project was to optimize the target user's experience by redesigning the website. After sifting through the current website, I came up with design ideas and solutions for the Earth911 website. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/a70dd99f-f5d8-4eeb-b90c-9443612af8ba/pexels-cottonbro-5999074.jpg User Experience - Earth911 Website ReDesign - 1. Primary: Young adults’ group (18~35-year-old) (50%) The target group is young adults because this generation of young people lives in the Internet era and is exposed to a very large amount of information. They get a lot of information from social media every day, so the concept of environmental awareness has been formed in their minds. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/2cd3ad0e-3395-4789-852d-cb5ffb1e74d6/pexels-craig-adderley-1835926.jpg User Experience - Earth911 Website ReDesign - 2. Secondary: Middle-age’s group (35 ~ 55-year-old) (40%) The second group is more focused on the middle-aged group. The middle-aged group is the most monetarily capable of the three groups. They are generally the parents of young adults. They are in an era when information on the Internet is just opening up and their ability to receive information is not very strong. Therefore, it is relatively not very difficult to make them build environmental awareness. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/be7d1716-33a4-4c21-a8b5-84d9b0a154f3/pexels-marcus-aurelius-6787960.jpg User Experience - Earth911 Website ReDesign - 3. Tertiary: older adults’ group (After 55-year-old) (10%) The third group of people is the elderly. Older people did not live in the era when the Internet was developed or started. They may not have received a lot of relevant information about protecting the environment. Therefore, it is relatively complicated for them to build environmental awareness. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/74ba6b58-d8d1-4a9a-b10b-58eff1439130/sitemap.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/aa10385f-fa23-4f75-8523-9db4e47cf4dd/final-08.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/00b587a4-7b39-4840-bfae-d620c21b5560/Untitled-4.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/12ad8c53-9663-4715-87df-ba35fd974c6f/final-03.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/7dfd0772-a43a-42dd-81cc-ee53ffb35d98/Untitled-2-03.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/1ca927c3-da3b-451f-b22c-5113a592be89/final-02.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/33fa3d4f-9324-4449-abde-92c0d93fe193/Untitled-2-01.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/7b4f001a-21d5-48e9-8baa-21398dd1ccbd/Untitled-2-04.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/c4241b09-1f7d-47cb-ad90-e2cd623ce083/final-01.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/a7713155-be0c-499a-acef-30a608ea9b55/final-06.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/b7c24c23-c373-4f16-b22f-aba44d2562ea/Sketch1.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/0336daa4-a594-4fa4-918d-2ae56e438e92/final-05.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/6535ee0b-9590-4118-bca2-79198763f725/Untitled-2-02.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/0b3436b5-ed41-4578-b02e-b418cc1a182a/final-07.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/56d833d3-6140-43d7-9f8a-dc2fe16a5fca/final-04.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/8c0819b9-3b4a-44ba-af16-aeac34d73f8a/Sketch2.png User Experience - Earth911 Website ReDesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lipingzheng.net/user-experience/numedia-g7y8t monthly 0.5 2022-08-27 https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/3ee16c97-e269-418f-bf0d-de228d2a2ec0/Device+Mockup.png User Experience - ASOS User Research - User Research ASOS User Research Jan.2022- Sep.2022 This is a project completed in the course of user research. The purpose of the project was to improve the shopping experience of ASOS users by studying the behavior, mental models, and purpose of online shoppers. The project focused on the shopping browsing experience of ASOS. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/78b8e174-83c3-4e93-8e39-11105e719100/pexels-rodnae-productions-8419248.jpg User Experience - ASOS User Research - Gen Z (between 9 and 24 years old) https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/4c5aa3ad-80f6-4c26-b634-53f18aafb9a3/pexels-roman-odintsov-10159334.jpg User Experience - ASOS User Research - Gen Y (between 25 and 40 years old) https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/4d3614aa-ad4b-4416-8b0b-49ccc5fe49a1/Widget_f34be78f-5dfd-4a73-9256-f27d95968434.png User Experience - ASOS User Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/0a1d0b2a-ff88-4d9e-8595-0496f28e7d23/Widget_f37e03fe-fcf1-4e2e-9b88-53cd53f1a5e2.png User Experience - ASOS User Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/1039c41b-85b6-4c49-9be3-ca70b14d9c8c/Analysis.png User Experience - ASOS User Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f8ab6fab7c8515d534bcfc/9260fcbf-53a7-4deb-a8ee-a7e6c5666e24/Widget_98c7e31d-9e7b-4cf6-810e-e583b9473463.png User Experience - ASOS User Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference.